To develop Chinese Ecuadorian fair “Expo China 2012” as a showcase of quality brands for import/export products between both countries by exposing attributes and benefits of each.
To provide options of entrepreneurship that promote and strengthen long term commercial relationships between China and Ecuador.
The second edition of the Expo China will be held from July 5th to July 8th 2012. More than 30 Chinese and Ecuadorian companies will meet in the Guayaquil´s Convention Center for 3 days of exhibition.
During the fair days, a forum for commercial, cultural and business discussions will take place
Business rounds will take place as an extra benefit to our exponents:
This year the China Expo opens its doors to Chinese manufacturers - suppliers to show their best products to expand purchase choices to those seeking business opportunities.
This sector looks for Chinese manufacturers and globally brands with no local representation which seek to position their brand in the market and representation in Ecuador to be part of the exponents of the next Expo China edition with the support of the CCPIT, Embassy - Consulate of the People´s Republic of China in Ecuador.
Focus on the agricultural produce and food sector: participants will have the opportunity to use the event as a showcase of potential export products as well as to have the opportunity to approach potential Chinese clients.
This year Expo China 2012 extends the product lines exhibition of Ecuadorian companies that already have quality brands distributed and positioned in the Ecuadorian market this time not only in the construction, automotive and machinery industry but also in technology.
During the course of the fair cultural events will be held daily where visitors will live the Asian experience through stories, traditional dancing, music, theater.

In the 2012 edition of the EXPO CHINA, the Embassy and Consulate of the People´s Republic of China in Ecuador will support the initiative of the CCECH and promote contact between Chinese companies and will do the official invitation to participate in this event.

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| PROGRAMA | |
| Viernes 8: | Emprendimiento |
| 10:00 – 10:15 | Inicio Maestro de ceremonias: Luisa Delgadillo Palabras de Bienvenida: Antonio Hidalgo, Director Ejecutivo de la Cámara de Comercio Ecuatoriano China (CCECH) |
| Charla 1: Pensamiento y Cultura China | |
| 10:15 – 11:00 | José Salazar, Director del Instituto Confucio de la U niversidad S an Francisco de Quito (USFQ) |
| 11:00 – 11:15 | Preguntas y respuestas |
| Charla 2: Cómo hacer negocios con China: Caso Asiam Business Group | |
| 11:15 – 12:00 | Luis Moncayo, Co -fundador de Asiam Business Group |
| 12:00 – 12:15 | Preguntas y respuestas |
| Viernes 8: | Inversión China en Ecuador |
| Charla 1: La Nueva Estrategia de China hacia el futuro | |
| 18:00 - 18:20 | Inicio - Maestra de ceremonias: Luisa Delgadillo |
| Palabras de Bienvenida: Ec. Vicente Wong, Presidente de la
Cámara de Comercio Ecuatoriano China (CCECH) Palabras de la Dra. Sara Wong, Directora del Centro de Estudios Asia -Pacífico (CEAP) de la ESPOL |
|
| 18:20 – 19:00 | Wang Weihua, Cónsul de la República Popular China en Guayaquil |
| 19:00 – 19:10 | Preguntas y respuestas |
| Charla 2: Modelos de Negocios y Estrategias de Mercado: Producto para acceder al mercado chino | |
| 19:20 – 19:30 | Inicio - Maestro de ceremonias: Luisa Delgadillo |
| 19:30 – 20:10 | Chihon Ley, Director de Programas en Asia de la Universidad Adolfo Ibañez en Chile |
| 20:10 – 20:20 | Preguntas y respuestas |
| 20:30 | Clausura Palabras del Ec. Vicente Wong, Presidente de la Cámara de Comercio Ecuatoriano China (CCECH) |
| Domingo 10 | Evento Cultural |
| 19:00 | Inicio: Acrobatas Aereos, Gong Chino, Baile del Dragon, Juegos Artificiales y más |
| 20:00 | Clausura Palabras del Ec. Vicente Wong, Presidente de la Cámara de Comercio Ecuatoriano China (CCECH) |
